CBS has already answered the biggest Big Brother 28 scheduling question: the season premieres on July 9, 2026.

When does Big Brother 28 start?
Entertainment Weekly reports that Big Brother 28 premieres July 9, 2026 on CBS.
The premiere is part of a larger summer rollout that also brings Julie Chen Moonves back to the franchise.

What is the 1,000th episode milestone?
The new season will include Big Brother’s 1,000th episode, making this more than a normal summer launch.
That gives CBS a built-in promotional hook beyond the usual cast reveal and first eviction.

Is Big Brother: Unlocked returning?
The reported launch details include the return of Big Brother: Unlocked.
That matters because fans use companion programming to follow strategy, house dynamics and behind-the-scenes context.
FAQ
Who hosts Big Brother 28?
Julie Chen Moonves is returning as host.
Is this the U.S. Big Brother?
Yes. This is the CBS U.S. version.
